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December 11, 2006
Radio Interview: Micro-business staff holiday party
The Live 88.5 FM Morning Show interviewed Kaszas Communications President, Maria Ford, for a post-mortem on the micro-business staff holiday party she organized for hers and 14 other micro-businesses.

December 07, 2006
Bronzeage Software Signs On for Messaging, Branding & E-Commerce Project
Bronzeage Software has chosen Kaszas Communications to provide the company with messaging/positioning, branding and e-commerce services for its flagship virtual photo backup service.

November 25, 2006
Winnipeg Free Press and Kaszas President Tackle Typos in Business Signs
The Winnipeg Free Press is taking aim at punctuation errors in Winnipeg business signs, and is leaning on Kaszas Communications President, Maria Ford, for help.

Ford, who maintains the rant blog illiteratebusinesses.ca, will proofread and provide commentary on alleged punctuation, grammar, and spelling errors that Winnipeg Free Press readers submit to the publication over the next week. Details can be found here: www.winnipegfreepress.com/kaszas.

November 08, 2006
Biz Savvy: Overcoming micro-businesses' holiday party blues
By Ottawa Business Journal Staff

Christmas parties are a great way for bosses and employees to relax, unwind, and interact in a less business-like setting. But, when a two- or three-person micro-business tries to celebrate the holidays they sometimes unwittingly create an uncomfortable, intimate situation that no one enjoys.

After feeling less that comfortable about the prospect of having a "double-date" Christmas party with her only employee and their respective spouses, Maria Ford, president of Kaszas Communications Inc., did something about it.

Instead of sitting at home pining for the old days when she worked for a bigger company which had a large Christmas gathering, Ms. Ford solved her problem – and that of many similar businesses – by organizing a group party for a few of the city's smaller operations.

She spoke to the OBJ about her innovative solution to the annual micro-business Christmas party blues.

Read the full interview here.

November 06, 2006
Kaszas to Write for Objectworld
Objectworld has chosen Kaszas for the writing of a variety of its marketing communications collateral.

October 23, 2006
Cognos Outsources E-Newlsetter to Kaszas
Kaszas Communications will be providing Cognos with a turnkey service to produce its quarterly e-newsletter sent to partners. Kaszas contributes content to many Cognos publications, and will now assume responsibility for the research, writing, and mark-up of the quarterly e-newsletter.

October 23, 2006
Work Continues with Attain
Based on the success of a recently-completed messaging and positioning project for The Attain Group, Kaszas will provide its branding and website services for the company, including a new logo, website design, architecture, content, search engine optimization, and content control engine.

October 12, 2006
Kaszas Helps Launch Blog for Envir07
With the help and expertise of Kaszas Communications, Halliday Homes today launched a blog (web log) that features the Envir07 project. Envir07 is a new home being built by students from Carleton Place and Almonte, Ontario - the aim of the project is to educate students in residential construction and to build a home that meets Envirohome standards. It will be one of just a handful of such homes built in Ontario this year.

The project is a collaboration between schools, school boards, the Canadian Home Builders Association, Halliday Homes, and various project sponsors. Kaszas suggested a blog as the ideal format for the project's online presence; set up the blog; and trained Halliday Homes in how to maintain it.

Visit the blog to read progress reports and to meet the students, teachers, and companies who are involved!

October 11, 2006
Count On Dancing Improves Web Ranking with Kaszas
Count On Dancing is benefiting from search engine optimization (SEO) and website redesign performed by Kaszas Communications. Just a few weeks after launch of the optimized site, Count On Dancing is already seeing significant movement up the search engine ladder on many of its key terms. Kaszas provided SEO research, content optimization, optimized website architecture, and a home page redesign for the project.

September 06, 2006
Kaszas Blossoms
Kaszas Communications will be a sponsor of Blossom, the lifestyle event for women, to be held October 15, 2006 at the Brookstreet Hotel in Kanata. The event will promote businesses owned or managed by Ottawa women while supporting breast cancer research and education.

August 23, 2006
Versature Choose Kaszas Communications
Versature, a provider of integrated phone, email, messaging, and collaboration hosted services, has selected Kaszas Communications to provide ongoing marketing communications strategy and support.

July 31, 2006
Halliday Homes launches New Website
Halliday Homes today launched its new website, the second iteration of its website that Kaszas Communications has worked on. The new site features a dynamic project Showcase that Halliday uses a custom Content Control Engine (CCE) to easily update, as well as full search engine optimization.

June 26, 2006
Merkley Supply to Advance Online Marketing Savvy
Merkley Supply has chosen Kaszas Communications to help it take its online and e-marketing to the next level. Already an active and innovative marketer in terms of technology and systems, Merkley will now improve its online presence and search engine optimization (SEO). Kaszas will provide passive SEO services, messaging, web design, web content, and marketing consultation on the project.

June 12, 2006
Mediphan Inc. Launches with Help from Kaszas Communications
Mediphan Inc. launched its new company today, thanks to full-service help from Kaszas Communications. Kaszas provided marketing communications management, messaging, and execution services to ensure the company's brand, website, brochures, and tradeshow booth were ready within just six weeks, in time for an industry conference that Mediphan attended. Details of the project can be found here.

May 29, 2006
Kaszas Helps Market Software Outsourcing
Macadamian, a software development outsourcing firm, has again engaged Kaszas for help with a variety of marketing, writing, and promotional projects. Kaszas will work on creative direct marketing, as well as marketing communications tools to support webinars.

May 09, 2006
Kaszas to Expand Online Presence of Book Author
Wendy Kennedy, author of So what? who cares? why you?™: The Inventor's Commercialization Toolkit, has engaged Kaszas to expand the online presence and promotion of the book and of wendykennedy.com inc.'s services. Kaszas had previously provided editing on the book, as well as overseeing the relaunch of wendykennedy.com and the book's accompanying online resource centre, The ToolShed.

May 08, 2006
Kaszas to Help Launch Mediphan
Mediphan, a new tech company that is pioneering the use of technology to enable remote medical diagnosis, has chosen Kaszas Communications to provide complete marketing communications services to launch the new company at a tradeshow in June. Work includes messaging, a new website, event graphics, print collateral, and more.

May 01, 2006
The Attain Group TAGs Kaszas
The Attain Group has retained Kaszas Communications to assist in the development of its business, including its service offerings, messaging, positioning and competitive strategy. Attain provides telecommunications planning, consulting and auditing services to building owners/operators, including real estate developers, public agencies, municipalities, and enterprises.

April 24, 2006
Kaszas to Enhance its Search Engine Knowledge
Kaszas Communications will attend the Search Engine Strategies 2006 Conference in Toronto this week, as part of its ongoing professional development. A Kaszas representative will attend sessions on Ad Tactics, Paid & Organic Search, Search Advertising, RSS and Blogs.

April 12, 2006
wendykennedy.com inc. Launches Book and Online Resource
Wendy Kennedy has launched her new book, So what? who cares? why you?™: The Inventor's Commercialization Toolkit, an associated online resource called the ToolShed, and has relaunched her corporate website, wendykennedy.com. Kaszas Communications provided its services to help edit the book, conceive and populate the ToolShed, search-optimize and relaunch the corporate website. Kaszas worked closely with Industrial Media on the proejct.

The book encapsulates Kennedy's proven methodology for effectively communicating innovation and the commercial opportunity that an innovation represents. It was developed for — and with — inventors, scientists and technology entrepreneurs.

April 11, 2006
Andrew Symes Joins Kaszas Communications
Andrew Symes has joined Kaszas Communications as Marketing Communications Manager. Symes, an experienced Marcom Manager and Marketing Writer in the high-technology sector, will provide Kaszas clients with a variety of marketing communications expertise and support.

April 11, 2006
Netistix Technologies Signs On for Virtual Marketing Communications Management
Netistix, a longtime client of Kaszas Communications, has retained Kaszas to provide ongoing and proactive Virtual Marcom Manager (VMM) services.

April 10, 2006
Versature Launches Website, Hosted VOIP Service
Versature has launched its new hosted voice-over-IP business communications service with a new website designed, written, and search-optmized by Kaszas Communications. The new site is here.

April 03, 2006
Alcatel Chooses Kaszas for Customer Success Stories
Alcatel (Ottawa) has selected Kaszas Communications to research, interview and write numerous customer success stories highlighting a variety of its networking products.

March 23, 2006
Halliday Homes to Optimize with Kaszas
Halliday Homes, a custom-engineered home manufacturer in Carleton Place, Ontario, has returned to Kaszas Communications for further enhancements to its online presence. Kaszas will create a dynamic new approach to Halliday's online project showcase, and will perform its search engine optimization service for Halliday. Since Kaszas performed its messaging, positioning and initial search optimization for the Halliday website, the company has seen its online lead generation increase significantly, and receives consistently positive feedback from website users.

March 08, 2006
Versature to Launch with Kaszas
Versature, a provider of hosted voice-over-IP business communications services, has chosen Kaszas Communications to provide its website writing, design, development and search engine optimization.

March 01, 2006
PIKA Returns for More Writing
PIKA Technologies continues to engage Kaszas Communications to assist with its marketing writing. Recent projects have included numerous customer case studies and a positioning paper.

February 27, 2006
Stoneway Creative Contracts Kaszas for Messaging and Writing Support
Stoneway Creative has chosen Kaszas Communications to work with the firm on a branding project for new federal government program division. Kaszas will provide tagline development and marketing writing services.

February 13, 2006
Kaszas to Help Eyewear Boutique Change Perceptions
Perceptions Eyewear, a mobile eyewear boutique based in Toronto, has retained Kaszas Communications to help improve its messaging and the search engine performance of the company's website.

February 09, 2006
Netistix Improves Online Marketing with Kaszas
Netistix has again tapped Kaszas Communications for help with its marketing and communications activities. Kaszas will develop an online calculator to allow the public to estimate cost, fuel and emissions reductions attributable to Netistix products. Kaszas will also undertake a search engine optimization project for Netistix.

January 30, 2006
Kaszas to Help Pxl-Works Launch
Pxl-Works, a new Ottawa-based venture that specializes in printing large-format graphics and printing onto unique materials, has chosen Kaszas Communications create it go-to-market messaging and to write the content for its first website.

January 25, 2006
Iridian Spectral Technologies Launches New Website
Iridian Spectral Technologies, a provider of thin film optical filters and coating services, has launched a new website. Kaszas Communications worked closely with Industrial Media, our web development partner, to deliver a search-optimized and dynamic new website. The new site presents Iridian's extensive filters portfolio in an easy-to-search and navigate fashion. Iridian is able to easily maintain its complex filters and specifications database using simple web-based forms.

January 23, 2006
PIKA Relies on Kaszas for Writing Support
PIKA Technologies has elected to work with Kaszas Communications to fulfill various marketing writing requirements, including the research and writing of customer case studies and positioning white papers. PIKA Technologies designs and manufactures computer plug-in voice cards and software that connect a computer system to both TDM- and IP-based networks to provide advanced voice services.

January 13, 2006
Kaszas Launches new Image for Image Consultant
Putting It Together has launched its new brand, messaging, collateral, website and 'blog (online journal). Kaszas Communications provided the marketing strategy, coaching and writing services, working with our partners, Peter de Gannes Design and Industrial Media, to complete the project.

January 09, 2006
Kaszas to Help Launch Book
Wendy Kennedy has chosen Kaszas Communications to help launch her forthcoming book, "So What? Who Cares? Why You? : The Inventor's Commercialization Toolkit." In addition to providing comprehensive editing services, Kaszas will drive the online marketing of the book, including a new website, online advertising, and more.