Straight to the Point
About
Straight to the Point is a quarterly online publication provided free to clients and subscribers of Kaszas Communications. Each issue focuses on concrete strategies and tactics that businesses of any size or type can apply to improve the way they position and communicate their purpose and value. Regular features include:
- "Feature" - presenting a relevant aspect of applied business/marketing communication
- "Apply It!" - demonstrates how to apply the strategies offered in the feature article to achieve a specific business communication goal
- "Service in Brief" - describes a select Kaszas Communications service offering and how it can help improve the way a business communicates
- "Don't Take Our Word For It" - a Kaszas Communications client describes how our communication strategies and tactics worked in its business
- Miscellaneous news, links of interest and complimentary tools and downloads to use in your business
To suggest topics or improvements, email us at info@kaszas.ca.
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