Tag Archive for "marketing ottawa" - Kaszas Marketing & Communications Menu

marketing ottawa

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The Four Burning Brand/Marketing Questions That a Landscape Review Will Answer

June 5, 2017 by Maria Ford

Over 15 years, we’ve conducted many, many Landscape Reviews for companies. In fact, it’s our first step in tackling the job of answering a client’s Big Questions about marketing and brand. First, I’ll briefly outline what a landscape review is. Then, I’ll show you how our Landscape Reviews consistently answer 4 “burning” questions about branding and marketing that our clients have.

To Lead Your Industry, You May Have to Leave It

July 4, 2016 by Andrew Symes

Comparing yourself only to others within your industry can be extremely limiting. Not can it hold your organization back from realizing its true potential, it severely restricts your marketing and communication activities – or sets them on the wrong course entirely.

Marketing Efficiency: Achieve More with Less Effort

August 25, 2014 by Andrew Symes

Everyone recognizes the benefits of an energy-efficient home. A similar reality can be found in marketing: a “marketing efficient” operation is one in which program execution becomes simpler to execute as time goes on and deliver the best possible bang for the buck.