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social media ottawa

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Social Media Marketing…Five Years Later

May 17, 2017 by Andrew Symes

In May, 2012, we blogged about whether small- and mid-sized companies should engage in social media. The medium was still new and clients were mainly asking “What is it?” and, “Should we?” While many of our thoughts from 2012 are still relevant today, the business value of social media has become more clear with time, […]

Social Media Management

Social Media Strategy: Where You Went Wrong

August 14, 2014 by Kaszas Marketing

  I’m not going to make you wait for the answer. In fact, you probably already know the answer. You underestimated the effort required for an effective social media presence. I see this every day. You probably see this every day, too. How many accounts on Twitter, Facebook, Pinterest, Instagram, YouTube, etc. do you follow […]